Kart

RoleArt Director, AI video

ClientKART

FormatVertical films

ScopeConcept, AI images, Edit

AI product films for KART skincare. Every line gets its own colour world, water blue, pigment yellow and fresh green.

[01][AI video]

(The films)

Products falling into water, splashing in yellow and resting on green ripples.

01.1Blue line

01.2Pigment Reduce

01.3Normalizing

01.4Mega Moist Mask

01.5Green foam

01.6Green line

[02][Storyboard]

(Frames)

A storyboard pulled from the three films.

02.1 — FramesKart